★ SOSA for Rehabilitation and Recovery Centres
No - because asking an architect to plan scent zones invites them to design a fragrance scheme, when what the building actually needs from them is four ordinary architectural items that decide the outcome entirely
★ ★ ★ ★ ★
★★★★★
"Our old water diffuser couldn't fill the living-dining. This one does the whole floor and you can't hear it running."
SOSA Vaayu · large home
★★★★★
"The app scheduling is the best part - strong in the mornings, gentle in the evening. Clinic feels calm all day."
SOSA Vaayu · wellness studio
★★★★★
"Paired it with the SOSA hotel oils. The projection is genuinely lobby-strength - nothing like a plug-in."
SOSA Vaayu · workspace
★★★★★
"My reception now smells like a five-star lobby. Guests comment on it before they even reach the desk."
SOSA Vaayu · lobby scenting
★★★★★
"Zero dampness, which was my worry in monsoon. The mist is completely dry and the scent carries across the whole salon."
SOSA Vaayu · spa & salon
★★★★★
"Set the timer once and forgot about it. Runs only during store hours, refills last weeks. Exactly what I wanted."
SOSA Vaayu · showroom
★★★★★
"Our old water diffuser couldn't fill the living-dining. This one does the whole floor and you can't hear it running."
SOSA Vaayu · large home
★★★★★
"The app scheduling is the best part - strong in the mornings, gentle in the evening. Clinic feels calm all day."
SOSA Vaayu · wellness studio
★★★★★
"Paired it with the SOSA hotel oils. The projection is genuinely lobby-strength - nothing like a plug-in."
SOSA Vaayu · workspace
★★★★★
"My reception now smells like a five-star lobby. Guests comment on it before they even reach the desk."
SOSA Vaayu · lobby scenting
★★★★★
"Zero dampness, which was my worry in monsoon. The mist is completely dry and the scent carries across the whole salon."
SOSA Vaayu · spa & salon
★★★★★
"Set the timer once and forgot about it. Runs only during store hours, refills last weeks. Exactly what I wanted."
SOSA Vaayu · showroom
★ Sized to the public zone, in the register the facility runs
SOSA VaayuA connected reception, waiting and corridorView ₹11,999
Mountain BreezeThe dry pine, sage and cedar registerView ₹849
Morning FreshnessThe cool register for a white, daylit facilityView ₹749
✓ One register in the public zone only - reception, family waiting and the corridor - set from the furthest chair at the end of the longest session and then key-locked ✓ Therapy and treatment areas are never scented, a named seating area is kept genuinely fragrance-free and offered rather than requested, and the treating clinician's judgement overrides any plan ✓ Made in India · independent, not affiliated with any hotel · a portion funds girl-child education
Founder Diaries · Commercial Scenting Guides · Rehabilitation Centres
Why not ask for scent zones directly? Because it invites a fragrance scheme rather than a building decision - which is how large healthcare projects end up with multi-zone or in-duct systems.
What decides the scent outcome architecturally? Boundaries and ventilation. One door between the public zone and the treatment corridor does more than any device decision that follows it.
See the SOSA Vaayu Book a scenting plan
Facts verified 9 September 2026 against the live SOSA product pages: the SOSA Vaayu (₹11,999) is a waterless cold-air nebuliser rated to 1000m³, described by the manufacturer as approximately 2,000-3,000 sq ft, with a 400ml refillable tank lasting roughly 75-90 days depending on intensity and run hours, Bluetooth app and onboard button control, 1h/4h/8h/24h timers, adjustable intensity, operation under 38dB, DC 12V/1A at 5W, freestanding or wall and HVAC mounting, auto-stop and key-lock, and CE, RoHS and SGS certification - electrical and compliance marks, and not any kind of medical, clinical or health approval. Being waterless it adds no moisture and leaves no residue on surfaces or equipment; refill supply should be confirmed with SOSA. The SOSA Angaan (₹25,999) is an HVAC nebulising diffuser rated to 3,000m³, roughly 8,000-10,000 sq ft, with an 800ml reservoir, metal body, programmable schedules and operation under 42dB. The SOSA Sukoon (₹1,899) is a 500ml water-based ultrasonic diffuser for a single room of roughly 270-320 sq ft, and the SOSA Boond (₹899) is its compact equivalent; both use the water-based Hotel Collection fragrance (15ml from ₹299, 100ml ₹999, 300ml ₹1,799), which is made for ultrasonic diffusers and is not reed diffuser oil. SOSA reed diffusers - Morning Freshness (₹749 / ₹1,249) and Mountain Breeze (₹849 / ₹1,349), or the two together as the Fresh & Grounded duo (₹1,548 / ₹2,548) - are alcohol-free and phthalate-free, with a 50ml bottle lasting 6-8 weeks and a 130ml bottle 14-18 weeks; 300ml and 500ml refills are ₹2,399 and ₹3,499. No SOSA product is a medical device, a therapy or a treatment. Ambient fragrance in a rehabilitation or recovery setting is an interior and hospitality decision only: SOSA makes no claim that it reduces pain, anxiety or stress, alters mood, aids or accelerates recovery, healing or rehabilitation, improves mobility, motivation, adherence, attendance or any clinical outcome, shortens perceived waiting time, purifies air, or affects bookings, retention or spend. It does not remove, neutralise or reduce sweat, disinfectant, laundry or equipment odour, and it is never a substitute for ventilation, cleaning, laundry, humidity control or infection control - a facility with a persistent odour has a source to find and fix first. Therapy and treatment areas are left unscented, including gyms and exercise floors, physiotherapy and occupational therapy areas, neuro-rehabilitation and stroke-rehabilitation therapy rooms, hydrotherapy, treatment cubicles, post-operative and recovery areas and changing rooms. Because patients in rehabilitation attend repeatedly over weeks or months, a named seating area away from the source is kept genuinely fragrance-free and offered rather than waiting to be requested, and where a patient, visitor or member of staff is sensitive to fragrance the correct response is to reduce or switch off. The treating clinician's judgement overrides any plan on this page. The hotel-inspired scents are SOSA's own original interpretations; SOSA is an independent brand and is not affiliated with, or endorsed by, any hotel named for reference. Coverage, fragrance usage and running cost depend on the space, settings and hours of use, and are confirmed on a consultation. Prices and availability are subject to change - see the live product pages.
No - ask for four ordinary architectural things instead. Asking an architect to plan scent zones invites them to design a fragrance scheme, and that is how buildings end up with fragrance in the ductwork.
Quick answers — read this first
Should my architect plan scent zones for a rehabilitation centre? No. Ask instead for a door between public and treatment areas, a second seating group, a power point away from return grilles, and extract over the laundry.Why not ask for scent zones directly? Because it invites a fragrance scheme rather than a building decision - which is how large healthcare projects end up with multi-zone or in-duct systems.
What decides the scent outcome architecturally? Boundaries and ventilation. One door between the public zone and the treatment corridor does more than any device decision that follows it.
The short answer
Short answer: no - ask for four ordinary architectural items instead: a real boundary, a second seating group, a power point away from return grilles, and extract where the sources are.
The pick: nothing at design stage. Later, a SOSA Vaayu (₹11,999) standing in the position the drawing left for it, away from any return-air grille.
Next step: ask for the return-air grilles to be marked on the reception drawing. Or ask for a facility scenting plan.
In this guide
One door does more for zoning than any device decision that follows it.
Sized to the public zone - tap to see each
One machine, the public floor
SOSA Vaayu · ₹11,999
The areas that carry nothing
Which areas stay fragrance-free
Send the floor plan
Free facility scenting plan
Straight answer
Should my architect plan scent zones while designing a large rehabilitation centre?
No - and the reason is that the phrase invites the wrong deliverable. Ask an architect to "plan scent zones" and you will get a fragrance scheme: a diagram with three registers in three colours, coordinated with a supplier, often specified into the air handling because that is what a zoned diagram implies. That is how large healthcare projects end up with an in-duct system, which makes a neutral treatment room impossible to promise. What the building actually needs from an architect is four ordinary items, none of which require them to know anything about fragrance. One: a real boundary between the public zone and the treatment corridor. A door, or at minimum a proper threshold with a turn in it, rather than an open mouth from reception straight into the corridor. One door does more for zoning than every device decision that will follow it, and it is free at drawing stage and nearly impossible later. Two: a second seating group in the waiting area, placed away from wherever a source would sensibly stand. Without it there is nowhere to put fragrance-free seating, and a facility offering it has to move furniture or lose capacity - so the promise quietly stops being made. Three: a power point and a stable surface in reception, away from the return-air grilles - and ask for the return grilles to be marked on the reception drawing at all, because most reception drawings show supply and omit returns. A source beside a return is feeding the air handler rather than the room, and the position is decided by the socket, which is decided by the drawing. Four: extract where the sources are. Laundry and linen store with its own extraction, gym extraction that can run after sessions as well as during, and drain gullies that will actually get used - or trap primers on the ones that will not, because a dry trap is the single most persistent odour problem in a finished building. Ask for those four and the fragrance question answers itself later, cheaply. One device, standing where the drawing left space for it, set once the building is occupied. Ask for "scent zones" and you will be sold a system. The architect's real contribution to how a building smells is boundaries and ventilation - and it is a large contribution, much larger than anything a fragrance supplier can do afterwards. Treatment areas, gyms, cubicles, hydrotherapy and quiet rooms are never scented, and fragrance-free seating is named once the layout allows it. Fragrance is an ambience decision like lighting or seating: it is not a therapy and makes no contribution to recovery, healing, mobility, pain, mood, motivation or attendance, and SOSA makes no claim that it does. It works alongside ventilation, cleaning, laundry and infection control, never instead of them, and the treating clinician's judgement overrides any plan. Made in India, and a portion of every order supports girl-child education through Nanhi Kali.
No - ask for four ordinary architectural items instead: a real boundary between public and treatment, a second seating group, a power point away from return grilles, and extract where the sources are. Asking for scent zones invites a fragrance scheme.
Later, not at design stage: SOSA Vaayu at ₹11,999 standing where the drawing left space, carrying Mountain Breeze (₹849).
See the SOSA Vaayu ₹11,999 Ask for a facility scenting plan
The honest ladder
One source for the public zone, sized to the floor
What to buy, and for which space
The honest options for the public zone, sized to the floor rather than to the ambition. The images link to the product pages so every figure here can be checked.
A connected reception, family waiting and corridor of ~1,500-3,000 sq ft
SOSA Vaayu
Waterless cold-air nebuliser rated to 1000m³ - about 2,000-3,000 sq ft - on one unit. In a rehabilitation facility its value is control rather than reach: the key-lock holds the level the furthest chair was judged to, so it survives every shift and every new receptionist, and the 1h/4h/8h/24h timer keeps it on facility hours rather than saturating an empty building overnight. Waterless, so it adds no moisture to a room full of mats and upholstery. 400ml tank, roughly 75-90 days depending on intensity and run hours, under 38dB, wall or HVAC mount.
From ₹11,999
The register - or the whole answer where reception is one seating zone
SOSA Mountain Breeze Reed Diffuser
Himalayan pine, sage and Indian cedar - the driest register SOSA makes and the rehabilitation default, because it reads as clean air rather than as a spa. Where reception is a single seating group, this bottle at the staff end of the desk at ₹849 for 50ml carries the register on its own, three or four reeds in, flipped weekly; 130ml at ₹1,349 lasts 14-18 weeks. Alcohol-free, phthalate-free, six fibre reeds, and carried out of the room in seconds if a patient asks.
From ₹849
Four asks, none of them about fragrance
Each is an ordinary architectural item, and together they decide the outcome more than any product will.
1
Boundary
A door, or a threshold with a turn
Rather than an open mouth from reception straight into the treatment corridor. Free on a drawing, and close to impossible to add once the building is finished.
Rule: one door beats every device decision after it.
2
Seating
A second group in the waiting area
Placed away from where a source would sensibly stand. Without it there is nowhere to put fragrance-free seating, so the offer quietly stops being made.
Rule: capacity lost later, or nothing offered at all.
3
Power
A socket away from the return grilles
And ask for the returns to be marked at all - most reception drawings show supply and omit them. A source beside a return feeds the air handler rather than the room.
Test: the position is decided by the socket.
4
Extract
Ventilation where the sources are
Laundry and linen store with their own extraction, gym extract that can run after sessions, and drain gullies that will be used - or trap primers on the ones that will not.
Rule: a dry trap is the most persistent odour in a finished building.
5
Not this
Do not ask for a fragrance scheme
A zoned diagram implies a zoned system, and a zoned system in a large healthcare project tends to end up in the air handling - which makes a neutral treatment room impossible to promise.
Rule: boundaries and ventilation, not fragrance.
The SOSA principle
Ask for a door, a seating group, a socket and an extract fan and the fragrance question answers itself cheaply. Ask for scent zones and you will be sold a system.
The architect's real contribution to how a building smells is boundaries and ventilation - and it is far larger than anything a fragrance supplier can do afterwards.
The architect's brief, question by question
What to ask for, what not to ask for, and why the wording matters.
The SOSA rehabilitation table
What to ask an architect for
| The question | The answer |
|---|---|
|
Should the architect plan scent zones?
|
No. The phrase invites a fragrance scheme - a zoned diagram implies a zoned system, which in a large healthcare project tends to end up in the air handling. |
|
What is the first thing to ask for?
|
A real boundary between the public zone and the treatment corridor. One door does more for zoning than every device decision that follows it. |
|
What gets missed most often?
|
A second seating group in waiting. Without one there is nowhere to put fragrance-free seating later without moving furniture or losing capacity. |
|
What technical item matters?
|
A power point and stable surface away from the return-air grilles - and asking for the returns to be marked on the drawing at all, since most omit them. |
|
And ventilation?
|
Extract where the sources are - laundry, linen store, gym after sessions - and drain gullies that will be used, or trap primers on the ones that will not. |
The ducted-air risk is in 5,000 sq ft without fragrancing treatment areas, the budget timing in whether scenting belongs in a setup budget, and the airflow in how central AC and high ceilings affect distribution. Fragrance is not a therapy and SOSA makes no claim that it contributes to recovery, mobility, pain, mood, motivation or attendance.
One register, the public zone only, set from the furthest chair
SOSA Vaayu ₹11,999 waterless, key-locked and timed to facility hours; Mountain Breeze ₹849 or Morning Freshness ₹749 as the register. Send the floor plan with the therapy areas marked and we will return it with the placement and the fragrance-free seating.
Most reception drawings mark the supply grilles and omit the returns - which is how a correctly sized machine ends up feeding the air handler.
— Sonal Sahani, SOSA
Sized to the floor
The public zone gets one source; therapy areas get none
The SOSA rehabilitation facility specification
One register, delivered at whatever size the public zone is, with the rule that travels alongside each product. Made in India, and a portion of every order supports girl-child education through Nanhi Kali.
The SOSA rehabilitation facility specification
What goes where in a rehabilitation, recovery or multidisciplinary facility
| Product | The space it fits | The rule that travels with it | Price |
|---|---|---|---|
|
SOSA Vaayu
|
A connected reception, family waiting area and corridor of ~1,500-3,000 sq ft | Wall or HVAC mounted on the far side of the public zone from the therapy doors; level set from the furthest chair at the end of the longest session, then key-locked; timer on facility hours | ₹11,999 View → |
|
SOSA Mountain Breeze Reed Diffuser
|
The register for the whole public zone; alone where reception is one seating group | Pine, sage and cedar - dry, and read as clean air rather than as a spa; three or four reeds in at the staff end of the desk | ₹849 / ₹1,349 View → |
|
SOSA Morning Freshness Reed Diffuser
|
The same job in a white, glazed, daylit facility | Malabar lemon, mint and eucalyptus - cool with no warmth; one register for the whole public zone, never one per department | ₹749 / ₹1,249 View → |
 SOSA Sukoon
|
A reception or family waiting area that is a closed room of 270-320 sq ft | High shelf on the wall the seating faces, on low, during facility hours, rinsed between refills; water-based, so not the choice in a damp building | ₹1,899 View → |
 SOSA Boond
|
An admin cabin, counselling room or single desk | One small enclosed space only, on low; never placed in a therapy area, and never used to hold an open floor | ₹899 View → |
A SOSA Sukoon (₹1,899) is the water-based rung for a single enclosed reception or family waiting room of roughly 270-320 sq ft in a dry room, and a Boond (₹899) for an admin cabin or a single desk; both run on the water-based Hotel Collection fragrance (from ₹299), which is not reed diffuser oil and is not interchangeable with it. Above about 3,000 sq ft of one connected volume the step is one SOSA Angaan (₹25,999) on the duct, not a second Vaayu. Therapy and treatment areas are never scented - gyms and exercise floors, physiotherapy and occupational therapy areas, neuro-rehabilitation therapy rooms, hydrotherapy, treatment cubicles, post-operative and recovery areas and changing rooms - and that is achieved by placement and doors rather than by a lower setting. A named seating area away from the source is kept genuinely fragrance-free and offered by the desk rather than waiting to be asked, because patients here attend repeatedly over months. Fragrance is an ambience decision like lighting or seating: it does not remove or reduce anything in the air, it is not a therapy and makes no contribution to recovery, healing, mobility, pain, mood, motivation or adherence, and it works alongside ventilation, cleaning, laundry and infection control, never instead of them. The treating clinician's judgement overrides any plan. Ask for a facility scenting plan and send the floor plan with the therapy areas marked.
SS
ISIPCA
Versailles
Versailles
A note from Sonal
No, and the reason is that the phrase invites the wrong deliverable. Ask an architect to plan scent zones and you will get a fragrance scheme: a diagram with three registers in three colours, coordinated with a supplier, often specified into the air handling because that is what a zoned diagram implies. That is how large healthcare projects end up with an in-duct system, which makes a neutral treatment room impossible to promise. What the building actually needs from an architect is four ordinary items, none of which require them to know anything at all about fragrance.
One: a real boundary between the public zone and the treatment corridor - a door, or at minimum a proper threshold with a turn in it, rather than an open mouth from reception straight into the corridor. One door does more for zoning than every device decision that will follow it, and it is free at drawing stage and nearly impossible later. Two: a second seating group in the waiting area, placed away from wherever a source would sensibly stand, because without it there is nowhere to put fragrance-free seating and a facility offering it has to move furniture or lose capacity - so the promise quietly stops being made. Three: a power point and a stable surface in reception, away from the return-air grilles, and ask for the returns to be marked on the drawing at all, because most reception drawings show supply and omit them. A source beside a return is feeding the air handler rather than the room, and the position is decided by the socket, which is decided by the drawing.
Four: extract where the sources are - laundry and linen store with their own extraction, gym extraction that can run after sessions as well as during, and drain gullies that will actually get used, or trap primers on the ones that will not, because a dry trap is the single most persistent odour problem in a finished building. Ask for those four and the fragrance question answers itself later, cheaply: one device, standing where the drawing left space for it, set once the building is occupied - a SOSA Vaayu at ₹11,999 carrying Mountain Breeze at ₹849. Ask for scent zones and you will be sold a system. The architect's real contribution to how a building smells is boundaries and ventilation, and it is a large contribution, much larger than anything a fragrance supplier can do afterwards. Treatment areas, gyms, cubicles, hydrotherapy and quiet rooms are never scented, and fragrance-free seating is named once the layout allows it. Fragrance is an ambience decision like lighting or seating: it is not a therapy and makes no contribution to recovery, healing, mobility, pain, mood, motivation or attendance, and I make no claim that it does. It works alongside ventilation, cleaning, laundry and infection control, never instead of them, and the treating clinician's judgement overrides any plan. Made in India, and a portion of every order supports girl-child education through Nanhi Kali.
Frequently asked questions
Should my architect plan scent zones for a rehabilitation centre?
No. The phrase invites a fragrance scheme, and a zoned diagram implies a zoned system - which in a large healthcare project tends to end up in the air handling.
What should I ask for instead?
A real boundary between public and treatment areas, a second seating group in waiting, a power point away from return grilles, and extract where the sources are.
Why does one door matter so much?
Because a boundary does more for zoning than every device decision that follows it, and it is free at drawing stage and nearly impossible to add later.
Why mark the return-air grilles?
Because most reception drawings show supply and omit returns, and a source placed beside a return is feeding the air handler rather than the room it was bought for.
What ventilation items belong on the drawing?
Extract for laundry and linen store, gym extraction that can run after sessions, and drain gullies that will be used - or trap primers on the ones that will not.
Ask for the return grilles to be marked
SOSA — Studio Scenting the architect's brief
No, because the phrase invites the wrong deliverable. Ask an architect to plan scent zones and you get a fragrance scheme - a zoned diagram, coordinated with a supplier, often specified into the air handling, which is how large healthcare projects end up unable to promise a neutral treatment room. Ask instead for four ordinary items: a real boundary between the public zone and the treatment corridor, because one door does more than every device decision after it; a second seating group so fragrance-free seating has somewhere to exist; a power point away from the return-air grilles, with the returns marked on the drawing at all; and extract where the sources are. Made in India, and a portion of every order supports girl-child education through Nanhi Kali.
Ask for a facility scenting plan → SOSA Vaayu · ₹11,999
One more look at the range
Continue the read
More from SOSA
- SOSA Vaayu (₹11,999)
- SOSA Mountain Breeze Reed Diffuser (₹849)
- Should scenting be in my setup budget?
- 5,000 sq ft without fragrancing every treatment area
- How central AC and high ceilings affect distribution
- Scent zoning in a 3,000 sq ft multidisciplinary centre
- One machine or multiple zones?
- What should a rehab centre fix first?
- Reception and family waiting scented, patient areas neutral
- Ask us: Ask for a facility scenting plan
- Brand: Founder story — why SOSA exists
Editorial standards & sources
About this guide: Written by Sonal Sahani, ISIPCA Versailles-trained founder and perfumer at SOSA Home & Body. Product recommendations reflect the SOSA range; the planning advice applies to any brand.Facts verified 9 September 2026 against the live SOSA product pages: the SOSA Vaayu (₹11,999) is a waterless cold-air nebuliser rated to 1000m³, described by the manufacturer as approximately 2,000-3,000 sq ft, with a 400ml refillable tank lasting roughly 75-90 days depending on intensity and run hours, Bluetooth app and onboard button control, 1h/4h/8h/24h timers, adjustable intensity, operation under 38dB, DC 12V/1A at 5W, freestanding or wall and HVAC mounting, auto-stop and key-lock, and CE, RoHS and SGS certification - electrical and compliance marks, and not any kind of medical, clinical or health approval. Being waterless it adds no moisture and leaves no residue on surfaces or equipment; refill supply should be confirmed with SOSA. The SOSA Angaan (₹25,999) is an HVAC nebulising diffuser rated to 3,000m³, roughly 8,000-10,000 sq ft, with an 800ml reservoir, metal body, programmable schedules and operation under 42dB. The SOSA Sukoon (₹1,899) is a 500ml water-based ultrasonic diffuser for a single room of roughly 270-320 sq ft, and the SOSA Boond (₹899) is its compact equivalent; both use the water-based Hotel Collection fragrance (15ml from ₹299, 100ml ₹999, 300ml ₹1,799), which is made for ultrasonic diffusers and is not reed diffuser oil. SOSA reed diffusers - Morning Freshness (₹749 / ₹1,249) and Mountain Breeze (₹849 / ₹1,349), or the two together as the Fresh & Grounded duo (₹1,548 / ₹2,548) - are alcohol-free and phthalate-free, with a 50ml bottle lasting 6-8 weeks and a 130ml bottle 14-18 weeks; 300ml and 500ml refills are ₹2,399 and ₹3,499. No SOSA product is a medical device, a therapy or a treatment. Ambient fragrance in a rehabilitation or recovery setting is an interior and hospitality decision only: SOSA makes no claim that it reduces pain, anxiety or stress, alters mood, aids or accelerates recovery, healing or rehabilitation, improves mobility, motivation, adherence, attendance or any clinical outcome, shortens perceived waiting time, purifies air, or affects bookings, retention or spend. It does not remove, neutralise or reduce sweat, disinfectant, laundry or equipment odour, and it is never a substitute for ventilation, cleaning, laundry, humidity control or infection control - a facility with a persistent odour has a source to find and fix first. Therapy and treatment areas are left unscented, including gyms and exercise floors, physiotherapy and occupational therapy areas, neuro-rehabilitation and stroke-rehabilitation therapy rooms, hydrotherapy, treatment cubicles, post-operative and recovery areas and changing rooms. Because patients in rehabilitation attend repeatedly over weeks or months, a named seating area away from the source is kept genuinely fragrance-free and offered rather than waiting to be requested, and where a patient, visitor or member of staff is sensitive to fragrance the correct response is to reduce or switch off. The treating clinician's judgement overrides any plan on this page. The hotel-inspired scents are SOSA's own original interpretations; SOSA is an independent brand and is not affiliated with, or endorsed by, any hotel named for reference. Coverage, fragrance usage and running cost depend on the space, settings and hours of use, and are confirmed on a consultation. Prices and availability are subject to change - see the live product pages.