SOSA · The Founder Diaries · Car Fragrance
Read first, then ask the rest
Three of your five questions are already answered in print, which is the useful thing to know before you type a message to anybody.
The most useful enquiry is a short one that asks the thing nobody has written down. Everything else about this range is already on a product page with a price beside it.

The answer in 30 seconds
What should I ask SOSA about fragrance notes, composition style and available scent options before purchasing?
- In one line. Do not ask about notes or families, because all nine are printed on the product pages at Rs 459 to Rs 559; do ask about bespoke composition, bulk orders and custom label or logo, on WhatsApp.₹559
- The short answer. Ask only what is not already in print. Published: a Scent Family and a three-tier Fragrance Pyramid on each of the nine scent pages, Jasmine Rs 459 to Mysore Orange Blossom Rs 559, with formats and refill prices. Worth asking: bespoke composition, which is a real service; bulk orders, which are welcome; and custom label or logo on product, which is the branding option. The route is WhatsApp +91 96192 18531.
- If you only do one thing: read two product pages before you write a word. The Scent Family and the three tiers are printed there, and most enquiries about notes are already answered.
- What is already published, so I need not ask? The notes and the families. Each of the nine car scent pages prints a Scent Family and a Fragrance Pyramid in three tiers of Top Notes, Heart Notes and Base Notes, with the price beside it, from Jasmine Rs 459 to Mysore Orange Blossom Rs 559.
- What is worth asking, then? Three things. Whether a direction the nine do not cover can be composed for you, because bespoke composition is a real service. Whether a bulk order is possible, because bulk orders are welcome. And whether your own label or logo can go on the product, because that is the branding option.
- Where do I ask? WhatsApp +91 96192 18531. That is the published enquiry route, and Sonal Sahani is SOSA's founder and perfumer, so there is a perfumer at the other end of a composition question.
The answer, in full
Start by not asking the three questions that are already answered, because reading them takes less time than sending a message. First, the notes. Each of the nine car scent pages prints a Fragrance Pyramid in three tiers of Top Notes, Heart Notes and Base Notes. Oud ₹519 publishes top notes of a warm resinous opening, soft dark wood; a heart of agarwood depth, smokeless warmth, refined resin; and a base of dry amber, deep musk, lingering warmth. Icy Mint ₹499 publishes top notes of crushed peppermint leaf, cool eucalyptus breath, a trace of lemon zest lift. Second, the composition style, which SOSA publishes as a Scent Family. Jasmine ₹459 publishes Floral, soft, familiar. Lavender and Sandalwood ₹499 publishes Herbal floral, soft, calming, unisex. Icy Mint ₹499 publishes Aromatic mentholic, cool, alert, daytime. Sandalwood ₹509 publishes Woody, creamy resinous, meditative. Lemon ₹509 publishes Citrus, fresh. Oud ₹519 publishes Woody, resinous, premium. Vetiver ₹519 publishes Earthy, green, Indian heritage. Sea Breeze ₹519 publishes Marine aquatic, clean, light. Mysore Orange Blossom ₹559 publishes Floral, citrus, neroli. Third, the scent options and formats. Eight of the nine come as a 10ml spray or a 12ml hanging bottle at the same price per scent, a 50ml spray is ₹1,509 on every scent, and the 15ml hanging refills are ₹399 to ₹449 on eight scents. Mysore Orange Blossom ₹559 is a spray only and has no refill. The three-spray discovery sets are ₹709 to ₹909, the pack of nine is ₹3,009, and the combos are ₹909 and ₹959. Now the three questions genuinely worth asking. One: can something be composed for a direction the nine do not cover? Yes, that is a real conversation. Sonal Sahani is SOSA's founder and perfumer and bespoke composition is a real service. Two: are bulk orders possible? Bulk orders are welcome. Three: can my own branding go on it? Custom label or logo on product is the branding option. All three go to WhatsApp +91 96192 18531. On the trade side there is nothing formal yet, so that is a WhatsApp conversation as well. What you will not get from me is a price, a minimum or a timeline for bespoke or bulk work, because SOSA publishes none of those, and I would rather you heard a real answer than a made-up one. Safar publishes no Fragrance Pyramid and no notes at all. Nor do the discovery sets, the 15ml refills or the nebuliser oils. A portion of every SOSA order supports girl-child education through Nanhi Kali.
Five questions, and where each one is answered
Three of the five are in print and two are conversations. Knowing which is which saves you a day and gets you a better answer when you do write.
Already in print: the notes, the families and the prices
Each of the nine car scent pages prints a Scent Family and a Fragrance Pyramid in three tiers. Sandalwood ₹509 publishes a heart of Indian sandalwood depth, creamy resinous warmth, a gentle floral nuance. Sea Breeze ₹519 publishes top notes of fresh marine air, sea-salt brightness, a citrus accent. Jasmine ₹459 publishes a base of clean musk, light powdery softness. Mysore Orange Blossom ₹559 publishes a base of warm petitgrain-like woodiness, a clean soft musk, a sunlit drydown. Reading nine pages takes about five minutes.
Nine pages, twenty-seven published lines, free to read.
Worth asking: bespoke, bulk, and your own label
Bespoke composition is a real SOSA service and Sonal Sahani is SOSA's founder and perfumer, so a question about a direction the nine do not cover goes to a person who composes. Bulk orders are welcome. Custom label or logo on product is the branding option. On the trade side there is nothing formal yet, so that is a WhatsApp conversation as well, on +91 96192 18531. I am not going to attach a figure, a minimum or a timeline to any of it on this page, because none of those is published.
Not worth asking: the figures that do not exist
Four questions have no published answer anywhere, and asking them will get you an honest nothing rather than a number. How long the oil in a bottle or a 20ml nebuliser lasts: no consumption rate is published, so no refill interval and no running cost exists. How far a scent reaches: no coverage area, cabin volume or scent-throw figure is published. Which of the nine is strongest: SOSA publishes no strength ranking of the nine and no prediction of what any reader will prefer, so the last step of this is yours. And what any of the nine is like beside another brand's product: SOSA publishes nothing about any designer or niche perfume, so I cannot tell you what the bottle on your dressing table contains and I will not guess at it.
Four absences, and no amount of asking fills them.
The nine published Scent Families, so you can skip that question
Jasmine ₹459 publishes Floral, soft, familiar. Lavender and Sandalwood ₹499 publishes Herbal floral, soft, calming, unisex. Icy Mint ₹499 publishes Aromatic mentholic, cool, alert, daytime. Sandalwood ₹509 publishes Woody, creamy resinous, meditative. Lemon ₹509 publishes Citrus, fresh. Oud ₹519 publishes Woody, resinous, premium. Vetiver ₹519 publishes Earthy, green, Indian heritage. Sea Breeze ₹519 publishes Marine aquatic, clean, light. Mysore Orange Blossom ₹559 publishes Floral, citrus, neroli. Each sits above a three-tier Fragrance Pyramid of Top Notes, Heart Notes and Base Notes on its own product page. That is SOSA's published answer to both halves of your question about notes and composition style, and it is the same answer whichever of the nine you open.
If what you want is not in the nine, bespoke composition is a real service and the route is WhatsApp +91 96192 18531. Bulk orders are welcome. Message SOSA on WhatsApp →
Your questions, and whether an answer exists
| What the record says | |
|---|---|
| The fragrance notes | Published, on all nine pages, in three tiers. Vetiver ₹519 publishes top notes of fresh green khus root, a cool earth opening, and a base of dry root warmth, a residual cooling effect. |
| The composition style | Published as a Scent Family. Lemon ₹509 reads Citrus, fresh. Oud ₹519 reads Woody, resinous, premium. Lavender and Sandalwood ₹499 reads Herbal floral, soft, calming, unisex. |
| The scent options and the formats | Published. Eight of the nine come as a 10ml spray or a 12ml hanging bottle at the same price per scent, a 50ml spray is ₹1,509 on every scent, and the 15ml hanging refills are ₹399 to ₹449 on eight scents. Mysore Orange Blossom ₹559 is a spray only and has no refill. Discovery sets ₹709 to ₹909, pack of nine ₹3,009, combos ₹909 and ₹959. |
| Bespoke work, bulk, and your own label | A conversation rather than a published term. Bespoke composition is a real service, bulk orders are welcome, and custom label or logo on product is the branding option. WhatsApp +91 96192 18531. |
Two things I am deliberately leaving off this page. Sonal Sahani trained at ISIPCA, Versailles. Beyond that, I am claiming no other qualification, award or length of experience for Sonal or for SOSA, because none is published, and the other published facts are that she is the founder and perfumer and that bespoke composition is a real service.And I am putting no figure on bespoke or bulk work, for the same reason. Ask on WhatsApp +91 96192 18531 and you will get a real answer instead of mine.
“Twenty-seven published lines of notes sit on nine product pages. Read them first, and your enquiry gets shorter and better.”
A five-minute routine before you enquire
- Open two of the nine scent pages and read the Scent Family line on each.
- Read the three tiers under it: Top Notes, Heart Notes and Base Notes.
- Check the format and price: Rs 459 to Rs 559, with 15ml refills Rs 399 to Rs 449.
- Then ask only about bespoke, bulk or your own label, on WhatsApp.
SOSA car fragrance
Read the printed answer, then ask the rest
Nine Scent Families, twenty-seven note lines and every price are already on the product pages. The conversation is for what is not.
10 ml sprays ₹459–₹559 · 12 ml hanging bottles ₹459–₹519 · 15 ml refills ₹399–₹449 · 50 ml spray ₹1,509 · three-spray discovery sets ₹709–₹909 · SOSA Safar ₹3,999, ₹4,499 hotel-inspired
See the hanging car freshenersMessage SOSA on WhatsAppQuestions, answered
What should I ask SOSA about fragrance notes before buying?
Does SOSA publish notes for Safar or for the refills?
Can SOSA compose something that is not in the nine?
Can I order in bulk and put my own branding on it?
Which of the nine lasts longest or smells strongest?
If you would rather ask a person
Ask Sonal
Nine published Scent Families from ₹459 to ₹559, and a real bespoke conversation on WhatsApp +91 96192 18531. A portion of every SOSA order supports girl-child education through Nanhi Kali.
Write to SOSA on WhatsApp