★ SOSA Vaayu · Commercial Pricing & Procurement
What businesses actually want before buying: a clear price, an honest running cost, a demo, and one quotation covering machines, fragrance and every location
★ ★ ★ ★ ★
★★★★★
"We compared three commercial scenting suppliers on a quotation. SOSA was clear about what is one-time and what recurs, so there were no surprises later."
SOSA Vaayu · retail group
★★★★★
"The 400ml tank genuinely lasts weeks on our store hours, so refills are far less frequent than I expected before buying."
SOSA Vaayu · showroom
★★★★★
"We rolled Vaayu across five sales offices. SOSA quoted the machines and the fragrance supply together so we could budget it properly."
SOSA Vaayu · 5 sales offices
★★★★★
"What sold me was the running cost being mostly just the fragrance oil - the machine is a one-time buy and it ships with oil included."
SOSA Vaayu · car dealership
★★★★★
"We asked for a demo and tested the fragrances before committing. Choosing the signature scent first made the whole decision easy."
SOSA Vaayu · experience centre
★★★★★
"For our 12-location group, SOSA planned machine quantity, placement and monthly fragrance supply on one quotation. That is exactly what a procurement team needs."
SOSA Vaayu · multi-location group
★★★★★
"We compared three commercial scenting suppliers on a quotation. SOSA was clear about what is one-time and what recurs, so there were no surprises later."
SOSA Vaayu · retail group
★★★★★
"The 400ml tank genuinely lasts weeks on our store hours, so refills are far less frequent than I expected before buying."
SOSA Vaayu · showroom
★★★★★
"We rolled Vaayu across five sales offices. SOSA quoted the machines and the fragrance supply together so we could budget it properly."
SOSA Vaayu · 5 sales offices
★★★★★
"What sold me was the running cost being mostly just the fragrance oil - the machine is a one-time buy and it ships with oil included."
SOSA Vaayu · car dealership
★★★★★
"We asked for a demo and tested the fragrances before committing. Choosing the signature scent first made the whole decision easy."
SOSA Vaayu · experience centre
★★★★★
"For our 12-location group, SOSA planned machine quantity, placement and monthly fragrance supply on one quotation. That is exactly what a procurement team needs."
SOSA Vaayu · multi-location group
✓ One-time machine ₹11,999 (ships with 400ml of SOSA oil - about one full tank) ✓ 400ml tank lasts up to ~75 days depending on intensity & hours - refills are the main recurring cost ✓ Bulk, multi-location & monthly fragrance supply quoted transparently · made in India
Founder Diaries · Commercial Scenting Pricing Guides
How many machines does a car dealership need? Count the customer-facing zones per showroom - the display floor, the customer lounge, the delivery area - and plan roughly one Vaayu per zone up to 1000 cubic metres (about 2000 to 3000 sq ft). A large open display hall may take an Angaan or Meenar. Across a group, add the zones per site; SOSA confirms the plan on a quotation.
Can a dealer group buy machines for all showrooms together? Yes. SOSA supplies the machines for a multi-showroom group in one planned order - Vaayu units for lounges and normal zones, a larger machine for a big display hall - and maps the ongoing fragrance supply across all showrooms on a single quotation.
Request a quotation
Facts verified August 2026 (SOSA Vaayu product page): The Vaayu is a waterless cold-air diffuser priced at ₹11,999 (one-time), and each machine ships with four SOSA Hotel Collection fragrance oils of 100ml each (400ml total, about one full tank). It atomises alcohol-free, water-free fragrance oil into a dry nano-mist covering up to 1000m3 (about 2000 to 3000 sq ft), has a 400ml refillable tank that lasts up to about 75 days depending on the intensity setting and daily run hours, offers 1h/4h/8h/24h timers and Bluetooth app control, and runs under 38dB. The main recurring cost is fragrance oil; electricity is minimal on a low-power cold-air atomiser. SOSA does NOT publish a fixed monthly running-cost figure because it depends on intensity, hours, space and refill size chosen - the exact monthly cost, refill cadence, refill sizes and prices, bulk machine pricing, lead times and any multi-location fragrance-supply plan are confirmed on a quotation, and there is no compulsory subscription or lock-in. Larger spaces use the Angaan (₹25,999, ~8,000-10,000 sq ft) or Meenar (₹38,500, ~12,000-18,000 sq ft). A signature scent enhances a premium space and works alongside good service; SOSA makes no claim that scent alone increases sales, conversions or footfall. Hotel-inspired scents are SOSA's own original interpretations; SOSA is independent and not affiliated with any hotel. Prices and availability are subject to change - see the live product pages.
An automobile dealer group runs several showrooms, each with a display floor, a customer lounge and often a delivery bay - and scenting them well is a matter of planning the right machine for each zone, not buying one box per building.
Quick answers — read this first
What scent machine suits a car showroom? A cold-air commercial diffuser like the SOSA Vaayu (Rs 11,999 one-time, ships with 400ml of oil) suits a showroom customer zone or lounge - it covers up to 1000 cubic metres (about 2000 to 3000 sq ft) quietly, with no water or heat. A very large open display hall may need a bigger Angaan or Meenar. For a dealer group, the machine quantity, placement and fragrance are planned together on a quotation. Made in India.How many machines does a car dealership need? Count the customer-facing zones per showroom - the display floor, the customer lounge, the delivery area - and plan roughly one Vaayu per zone up to 1000 cubic metres (about 2000 to 3000 sq ft). A large open display hall may take an Angaan or Meenar. Across a group, add the zones per site; SOSA confirms the plan on a quotation.
Can a dealer group buy machines for all showrooms together? Yes. SOSA supplies the machines for a multi-showroom group in one planned order - Vaayu units for lounges and normal zones, a larger machine for a big display hall - and maps the ongoing fragrance supply across all showrooms on a single quotation.
The short answer
Short answer: a car showroom customer zone or lounge suits one Vaayu per zone up to 1000m3 (about 2000 to 3000 sq ft) at Rs 11,999 one-time; a big display hall may need an Angaan. A dealer group is planned together on one quotation.
The numbers we can state: SOSA Vaayu ₹11,999 one-time (ships with 400ml oil, about one full tank); covers up to 1000m3 (about 2000-3000 sq ft); a 400ml tank lasts up to ~75 days depending on intensity and hours. Larger floors: Angaan ₹25,999, Meenar ₹38,500.
On a quotation: exact monthly running cost, refill sizes/prices, bulk machine pricing and multi-location fragrance supply - real numbers for your space, hours and scale.
In this guide
Commercial scenting has a simple cost shape: a one-time machine, then fragrance oil as the main recurring cost, plus minimal electricity. The SOSA Vaayu is ₹11,999 and ships with 400ml of oil (about one full tank); a 400ml fill lasts up to about 75 days depending on the intensity setting and how many hours a day it runs, so refills are occasional rather than constant. Exact monthly fragrance cost, bulk machine pricing and multi-location supply depend on your settings and scale, and are confirmed on a quotation.
Real numbers for your space
Request a quotation
Buy one machine
SOSA Vaayu · ₹11,999
For a very large floor
SOSA Angaan · ₹25,999
Straight answer
How should an automobile dealer group scent its showrooms?
Plan zone by zone, not building by building. In each showroom, the customer lounge and normal display zones up to 1000 cubic metres (about 2000 to 3000 sq ft) each suit one SOSA Vaayu at ₹11,999 one-time, running quietly under 38dB with no water, heat or residue near the vehicles. A very large open display hall can exceed one Vaayu - the Angaan (₹25,999, about 8,000 to 10,000 sq ft) or Meenar (₹38,500, about 12,000 to 18,000 sq ft) cover more. Count the zones across every showroom, and SOSA plans the machine quantity, placement and ongoing fragrance supply for the whole group on one quotation - bulk pricing, refill cadence and any commercial terms confirmed there. A pleasant scent enhances a premium buying experience alongside good sales service; we make no claim it increases sales on its own.
Plan one Vaayu per showroom zone up to 2000 to 3000 sq ft (Rs 11,999 one-time each); a big display hall may need an Angaan. A dealer group's machines and fragrance are planned on one quotation.
The honest headline: the SOSA Vaayu is ₹11,999 as a one-time machine, and it ships with 400ml of oil (about one full tank), so your first fill is included. After that the main recurring cost is fragrance oil - a 400ml tank lasts up to about 75 days depending on intensity and hours - plus minimal electricity. For exact monthly figures, bulk pricing or a multi-location plan, a quotation gives you real numbers.
Request a quotation
Scenting a multi-showroom dealer group
A dealer showroom is really several distinct spaces - a display hall, a lounge, a delivery area - so the machine plan follows the zones, not the floor count. Here is how to approach it.
1
Map the zones in a showroom
Display, lounge, delivery
A single showroom usually has a few customer-facing zones. Plan roughly one Vaayu per zone up to 1000 cubic metres (about 2000 to 3000 sq ft) - the lounge and a normal display area often take one each. This is a cleaner way to size it than one machine per building.
Tip: size each showroom by its zones, not as one box.
2
Handle the big display hall
Where a larger machine fits
A large open display hall with high ceilings can be more than one Vaayu covers. For a very big single space the Angaan or Meenar are built for the volume. Mark those halls so the order uses the right machine instead of several small ones struggling.
3
Supply fragrance to every showroom
One scent across the group
A dealer group usually wants the same signature scent in every showroom for a consistent brand feel. Each Vaayu ships with 400ml of oil; a tank lasts up to about 75 days depending on settings. SOSA maps ongoing supply across all showrooms on the quotation, with no compulsory subscription. Made in India.
Tip: one consistent scent, supplied across every showroom.
The SOSA principle
A showroom sells a considered, premium experience, and the atmosphere is part of that - a clean, quiet, consistent scent across every branch tells a customer the group cares about the details, which is exactly the impression a big-ticket purchase should leave.
The scent supports the experience your sales team creates; it never replaces it.
Planning machines across showrooms and lounges
Across a dealer group, the plan is about matching machines to showroom zones and keeping the scent consistent brand-wide. Here is the mapping.
The SOSA scent edit
Matching machines to showroom zones
| Scent | Why it suits the mood |
|---|---|
| Customer lounge or normal zone | One Vaayu per zone up to about 2000 to 3000 sq ft - Rs 11,999 one-time, ships with 400ml of oil, quiet and residue-free near vehicles. |
| Large open display hall | A big high-ceiling hall may exceed one Vaayu - an Angaan or Meenar covers more and can join the same group order. |
| The whole group | One consistent signature scent across every showroom, with quantity, placement and fragrance supply planned on a single quotation. |
Because the scent is what your customers remember across visits, choose the signature oil first - the SOSA Hotel Collection oils (from ₹299) are alcohol-free cold-air oils made for the Vaayu, safe to run in a showroom with no water or residue. Trial one in your flagship showroom on a single machine, and when it is right, a quotation sets the machine quantity, placement and fragrance supply across the group, with a Angaan for any large display hall.
Clear numbers, no surprises
SOSA Vaayu ₹11,999 one-time (ships with 400ml oil); a 400ml tank lasts up to ~75 days. Get exact running cost, bulk pricing and multi-location supply on one quotation.
A customer buying a car is buying into a brand's care for detail. A clean, consistent scent in every showroom is one of the quietest ways to show that care - working with your sales team, never instead of it.
— Sonal Sahani, SOSA
The SOSA Vaayu cost structure
Whichever way you buy, the shape is the same: a one-time machine, then mostly fragrance oil, plus minimal electricity. The Vaayu is made in India, ships with 400ml of oil, and covers up to 1000m3 (about 2000-3000 sq ft); very large or multi-floor spaces use the Angaan or Meenar. Exact running cost and any bulk or multi-location plan are confirmed on a quotation. Here is the full structure.
The SOSA Vaayu cost structure
A one-time machine, then mostly fragrance - here is exactly what is one-time and what recurs
| Cost | What | Detail | From |
|---|---|---|---|
 One-time: the machine
|
SOSA Vaayu ₹11,999 | The cold-air diffuser, bought once - and it ships with 400ml of SOSA oil (about one full tank) | ₹11,999 |
 Recurring: fragrance oil
|
SOSA cold-air oil | The main recurring cost - a 400ml tank lasts up to ~75 days depending on intensity and hours; exact refill size and price on a quotation | on a quote |
|
Recurring: electricity
|
Minimal | A low-power cold-air atomiser - electricity is a small part of the running cost | minimal |
 Bigger spaces
|
Angaan / Meenar | For a very large or multi-floor floor beyond one Vaayu (Angaan ~8,000-10,000 sq ft, Meenar 12,000-18,000 sq ft) | ₹25,999+ |
 Bulk & multi-location
|
On a quotation | Machine quantity, placement and monthly fragrance supply across several locations, planned and priced together | on a quote |
How to read this: the biggest number is a one-time machine (₹11,999), and it ships with 400ml of oil, so your first tank is included. After that the main recurring cost is fragrance oil, and because a 400ml fill lasts up to about 75 days (depending on the intensity setting and daily hours), refills are occasional. We do not publish a fixed monthly rupee figure because it genuinely depends on your intensity, hours, space and the refill size you choose - so the exact running cost, bulk machine pricing, refill cadence and any multi-location supply are confirmed on a quotation. There is no compulsory subscription or lock-in beyond buying the fragrance you use.
SS
ISIPCA
Versailles
Versailles
A note from Sonal
When a business asks me what commercial scenting really costs, I give them the honest shape of it rather than a headline number. There is a one-time machine - the Vaayu is ₹11,999 and it ships with 400ml of our oil, so the first tank is included. After that, the main recurring cost is simply the fragrance oil you use, and electricity is minimal.
The reason I will not quote a fixed monthly figure blindly is that it honestly depends on how you run it. A 400ml tank lasts up to about 75 days depending on the intensity you choose and how many hours a day it runs - a store on daytime hours at a moderate setting sips through it slowly, a high-intensity all-day setting uses more. That is exactly why we put it on a quotation: we look at your space, your hours and your locations, and the numbers are real rather than a guess.
For bulk orders and multi-location groups, we plan the machine quantity, placement and monthly fragrance supply together, so procurement can budget it properly with no surprises. Everything is made in India, and I would always rather you trial the fragrance first and buy what fits than sign up to something you have not smelled.
Frequently asked questions
How many scent machines does a car showroom need?
Count the customer-facing zones - display floor, lounge, delivery area - and plan roughly one Vaayu per zone up to 1000 cubic metres (about 2000 to 3000 sq ft). A very large open display hall may need an Angaan or Meenar. SOSA confirms the plan on a quotation.
Can a dealer group scent all showrooms in one order?
Yes - SOSA supplies the machines for a multi-showroom group in one planned order, with Vaayu units for lounges and normal zones and a larger machine for big display halls, plus the fragrance supply mapped across all showrooms on a quotation.
Is a cold-air machine safe near vehicles?
Yes - the Vaayu is a waterless cold-air diffuser: no water, no heat, no residue. It atomises alcohol-free fragrance oil into a dry nano-mist, which suits a showroom environment. It makes no medical or air-purification claims.
Can every showroom use the same scent?
Yes - a dealer group usually wants one consistent signature scent across all branches. Choose a SOSA Hotel Collection oil, trial it in your flagship, and SOSA supplies it across every showroom; the ongoing supply is planned on the quotation.
How do we get bulk pricing for the group?
Request a quotation with each showroom, its customer-facing zones and daily hours. SOSA plans the machine quantity, placement and fragrance supply for the whole group and gives real numbers rather than a per-showroom guess.
Clear commercial scenting costs - one-time machine, honest running cost, everything on one quotation
SOSA — Vaayu Commercial Scenting price, running cost & multi-location
SOSA Vaayu ₹11,999 one-time each (ships with 400ml oil); one per showroom zone up to ~2000 to 3000 sq ft. Machines, placement and one consistent scent across every showroom on one quotation. Made in India.
Request a commercial quotation → Shop a single Vaayu ₹11,999
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Editorial standards & sources
About this guide: Written by Sonal Sahani, ISIPCA Versailles-trained founder and perfumer at SOSA Home & Body. Figures below reflect the SOSA Vaayu and range; commercial scenting cost structure applies to any brand.Facts verified August 2026 (SOSA Vaayu product page): The Vaayu is a waterless cold-air diffuser priced at ₹11,999 (one-time), and each machine ships with four SOSA Hotel Collection fragrance oils of 100ml each (400ml total, about one full tank). It atomises alcohol-free, water-free fragrance oil into a dry nano-mist covering up to 1000m3 (about 2000 to 3000 sq ft), has a 400ml refillable tank that lasts up to about 75 days depending on the intensity setting and daily run hours, offers 1h/4h/8h/24h timers and Bluetooth app control, and runs under 38dB. The main recurring cost is fragrance oil; electricity is minimal on a low-power cold-air atomiser. SOSA does NOT publish a fixed monthly running-cost figure because it depends on intensity, hours, space and refill size chosen - the exact monthly cost, refill cadence, refill sizes and prices, bulk machine pricing, lead times and any multi-location fragrance-supply plan are confirmed on a quotation, and there is no compulsory subscription or lock-in. Larger spaces use the Angaan (₹25,999, ~8,000-10,000 sq ft) or Meenar (₹38,500, ~12,000-18,000 sq ft). A signature scent enhances a premium space and works alongside good service; SOSA makes no claim that scent alone increases sales, conversions or footfall. Hotel-inspired scents are SOSA's own original interpretations; SOSA is independent and not affiliated with any hotel. Prices and availability are subject to change - see the live product pages.