★ Opening soon?
Plan the fragrance with the fit-out - not six months after you open
★★★★★
"Zero dampness, which was my worry in monsoon. The mist is completely dry and the scent carries across the whole salon."
SOSA Vaayu · From the SOSA product page
★★★★★
"Our old water diffuser couldn't fill the living-dining. This one does the whole floor and you can't hear it running."
SOSA Vaayu · From the SOSA product page
★★★★★
"Paired it with the SOSA waterless oils. The projection is genuinely lobby-strength - nothing like a plug-in."
SOSA Vaayu · From the SOSA product page
★★★★★
"Gifted it to my dad for his car. He keeps telling everyone about the 'no water' thing."
SOSA Safar · From the SOSA product page
★★★★★
"The diffuser and fragrance work very well together, creating a pleasant and refreshing atmosphere inside the car"
SOSA Safar · Judge.me verified review
★★★★★
"The pure-oil scent doesn't fade like gel car fresheners. Whole different league."
SOSA Safar · From the SOSA product page
★★★★★
"The rose is real - you can smell the green stem, not just soap. Put it in the entryway and guests keep asking about it."
SOSA Garden Bloom · From the SOSA product page
★★★★★
"Gave the 50ml as a housewarming gift for a friend who works from home. She ordered three more for the rest of the house."
SOSA Morning Freshness · From the SOSA product page
★★★★★
"Bought the 130ml. Lasted exactly through one monsoon. Pine stayed pine - no bitterness, no chemical shift."
SOSA Mountain Breeze · From the SOSA product page
★★★★★
"This is now part of my bedtime routine. Soft, quiet, never overpowering. Exactly what I wanted by the bed."
SOSA Evening Calm · From the SOSA product page
★★★★★
"Zero dampness, which was my worry in monsoon. The mist is completely dry and the scent carries across the whole salon."
SOSA Vaayu · From the SOSA product page
★★★★★
"Our old water diffuser couldn't fill the living-dining. This one does the whole floor and you can't hear it running."
SOSA Vaayu · From the SOSA product page
★★★★★
"Paired it with the SOSA waterless oils. The projection is genuinely lobby-strength - nothing like a plug-in."
SOSA Vaayu · From the SOSA product page
★★★★★
"Gifted it to my dad for his car. He keeps telling everyone about the 'no water' thing."
SOSA Safar · From the SOSA product page
★★★★★
"The diffuser and fragrance work very well together, creating a pleasant and refreshing atmosphere inside the car"
SOSA Safar · Judge.me verified review
★★★★★
"The pure-oil scent doesn't fade like gel car fresheners. Whole different league."
SOSA Safar · From the SOSA product page
★★★★★
"The rose is real - you can smell the green stem, not just soap. Put it in the entryway and guests keep asking about it."
SOSA Garden Bloom · From the SOSA product page
★★★★★
"Gave the 50ml as a housewarming gift for a friend who works from home. She ordered three more for the rest of the house."
SOSA Morning Freshness · From the SOSA product page
★★★★★
"Bought the 130ml. Lasted exactly through one monsoon. Pine stayed pine - no bitterness, no chemical shift."
SOSA Mountain Breeze · From the SOSA product page
★★★★★
"This is now part of my bedtime routine. Soft, quiet, never overpowering. Exactly what I wanted by the bed."
SOSA Evening Calm · From the SOSA product page
✓ Dry, residue-free mist · no water, no heat ✓ Bluetooth app, 1h/4h/8h/24h timers, key-lock ✓ Set-up help by WhatsApp · tell us the space, we suggest the machine
Founder Diaries · New Business Scenting
How do I allow for different airflow in each franchise store? Write placement rules instead of a fixed position: near the AC return or main walkway, high, near a safe socket, away from the entrance, stock, water and flames. Then give an intensity band rather than one setting, so each store can match the same perceived strength in a different room.
Which SOSA machine goes in a franchise fragrance spec? For single floors up to about 2,000-3,000 sq ft, SOSA Vaayu (Rs 12,499 / Rs 12,999), one per floor, with key-lock on. Large central-AC floors move to SOSA Angaan (Rs 25,999, about 8,000-10,000 sq ft) or SOSA Meenar (Rs 38,500, about 12,000-18,000 sq ft); HVAC specifications are on enquiry.
Get Scent Machine Specifications
Vastu note: Vastu Shastra is a traditional Indian system of design and orientation. SOSA respects it as a cultural and personal preference. The placement advice here is practical - airflow, power access, safety and guest comfort - and SOSA makes no claim that any fragrance or machine placement brings prosperity, luck, footfall or business success.
Comfort note: Fragrance is a preference, not a treatment. Keep intensity low where children, older guests or fragrance-sensitive visitors are present, ventilate well, and keep machines and oils away from open flames, diyas and incense.
Facts verified on the SOSA store, October 2026: SOSA Vaayu is a waterless cold-air scent machine covering up to 1000m³ (about 2,000-3,000 sq ft, one whole floor), with a 400ml refillable tank and four 100ml waterless oils in the box; ₹12,499 with the SOSA Originals set or ₹12,999 with a hotel-inspired set. Bluetooth app and onboard buttons, 1h/4h/8h/24h timers, choice of days, adjustable intensity, key-lock, auto-stop, under 38 dB, DC 12V/5W, 165 x 80.5 x 215 mm, freestanding or wall / HVAC mount, CE / RoHS / SGS. Use only SOSA waterless nebuliser oils (100g ₹1,049, 300g ₹1,849; hotel-inspired blends ₹1,099 / ₹1,899) - not Hotel Collection ultrasonic fragrance, reed oil or thick essential oils. The oils in the box last about a year on typical home scheduling; all-day commercial use at higher intensity uses oil faster. Larger floors: SOSA Angaan (₹25,999, about 8,000-10,000 sq ft) and SOSA Meenar (₹38,500, about 12,000-18,000 sq ft). Hotel names describe fragrance styles only; SOSA is independent and not affiliated with any hotel brand. Delivery timelines, volume pricing, custom signature oils, service terms and HVAC specifications are confirmed by SOSA on enquiry (WhatsApp +91 96192 18531, sosahomeandbody@gmail.com). Prices are subject to change - see the live product pages.
How can I create a standardized commercial fragrance specification for franchise interiors while allowing for differences in airflow and floor plans?
Franchise interiors already come with a manual: the counter height, the signage, the lighting temperature. Fragrance usually is not in it, so every store improvises. A good fragrance specification fixes what makes the brand recognisable and leaves room for what genuinely differs between stores - the airflow, the floor plan, the doors. Here is a template in three layers that an interior designer, a franchise owner and a store manager can all work from.
Quick answers — read this first
What should a franchise fragrance specification include? Three layers. Fixed: machine model, oil, refill product, key-lock on, safety rules. Variable within limits: placement rules, an intensity band and a schedule tied to trading hours. Per-store sheet: floor area and volume, ceiling height, AC type, number of floors, closed rooms (reeds), and a named owner. Review it after the first month.How do I allow for different airflow in each franchise store? Write placement rules instead of a fixed position: near the AC return or main walkway, high, near a safe socket, away from the entrance, stock, water and flames. Then give an intensity band rather than one setting, so each store can match the same perceived strength in a different room.
Which SOSA machine goes in a franchise fragrance spec? For single floors up to about 2,000-3,000 sq ft, SOSA Vaayu (Rs 12,499 / Rs 12,999), one per floor, with key-lock on. Large central-AC floors move to SOSA Angaan (Rs 25,999, about 8,000-10,000 sq ft) or SOSA Meenar (Rs 38,500, about 12,000-18,000 sq ft); HVAC specifications are on enquiry.
The short answer
Short answer: write the spec in three layers: fixed (SOSA Vaayu model, signature oil, refill product, key-lock, safety rules), variable within limits (placement rules, intensity band, schedule) and a per-store sheet (volume, AC, floors, closed rooms, owner), then review after month one.
The machine: SOSA Vaayu - waterless cold-air, one whole floor up to about 2,000-3,000 sq ft, from ₹12,499.
Before you buy: send your floor plan, area, AC layout and opening date to SOSA on WhatsApp (+91 96192 18531).
In this guide
A waterless cold-air machine turns undiluted fragrance oil into a dry, residue-free mist that travels with the room's own airflow. For a new business it is one scheduled, consistent scent across the floor - planned with the fit-out, not added months later.
One whole floor
SOSA Vaayu · from ₹12,499
Launch-week spare
Waterless refills · from ₹1,049
Opening soon?
Send SOSA your floor plan
Straight answer
How do I write a standard fragrance specification for franchise interiors that still allows for different airflow and floor plans?
Write it in three layers - fixed, flexible within limits, and per store. Layer 1, fixed for every store: the machine model - SOSA Vaayu (₹12,499 / ₹12,999) for single floors up to about 2,000-3,000 sq ft, one per floor; the signature oil and the exact refill product and size (from ₹1,049); key-lock on; and safety rules - machine and oils away from diyas, incense and water, oils stored out of reach, off or lowest during pooja. Layer 2, variable within limits: placement rules rather than a fixed spot (near the AC return or main walkway, high, wall or HVAC-return mount or a shelf, near a safe socket for the 5W adapter, away from the entrance, counter and stock); an intensity band taken from your flagship test; and a schedule tied to each store's trading hours using the 1h/4h/8h/24h timers and day settings. Layer 3, a per-store sheet: floor area and volume (sq ft x 0.0929 x ceiling height in metres, checked against 1000m³), AC type, number of floors, closed rooms that get a reed diffuser instead, any Vastu preferences the owner wants noted, the chosen position, and a named person responsible for refills. Large central-AC floors move to Angaan or Meenar, with HVAC specs from SOSA on enquiry. Review every store after month one. Send your template to SOSA on WhatsApp. A portion of every order supports girl-child education through Nanhi Kali.
One line: fix the machine, oil, key-lock and safety rules; give placement rules and an intensity band instead of fixed settings; keep a sheet for each store; review after month one.
For one consistent scent across a shop or office floor, start with SOSA Vaayu at ₹12,499 (four 100ml oils in the box), and keep a 300g refill (₹1,849) in the stockroom for launch week.
from ₹12,499
The three layers of a fragrance specification
The specification has to be strict where the brand lives and flexible where the building differs. Getting that boundary right is most of the work.
1
Layer 1 - fixed
What every store does identically
Name the machine (SOSA Vaayu, one per scented floor), the signature oil, and the refill product and size each store reorders (single scents ₹1,049 / ₹1,849, hotel-inspired ₹1,099 / ₹1,899). Key-lock is always on once set. Only SOSA waterless oils go in the tank - Hotel Collection ultrasonic fragrance, reed oil and thick essential oils can clog it - which is also what keeps every store on the same scent. Safety rules are fixed too: away from flames and water, oils out of reach, off or lowest during rituals.
Tip: machine, oil, refill, key-lock and safety rules never vary between stores.
2
Layer 2 - flexible within limits
Placement rules, intensity band, schedule
Airflow differs in every store, so write rules, not coordinates: near the AC return or main walkway, high, near a safe socket, away from the entrance, billing counter, stock, glass displays, water and flames. Mounting on a wall or HVAC return is done by the store's own contractor; SOSA guides set-up by WhatsApp. Give an intensity band from your flagship test - start at the bottom, allow two to three days for a new store to charge, judge with a fresh nose. Tie the schedule to trading hours with the app's timers and days. Where an owner prefers a Vastu corner that meets these rules, they can use it; where it does not, the rules win, because placement changes how evenly a store smells, not how it trades.
3
Layer 3 - the store sheet
One page per store, reviewed after month one
For each store record: floor area, ceiling height and volume (checked against the 1000m³ rating), AC type, number of floors (one machine each), closed rooms that get a reed diffuser, any source smells to fix first (new paint, adhesives, salon chemicals, AC servicing - ventilate or extract, do not mask), the owner's preferences, the chosen position, the intensity used and the named refill owner. Review every sheet after the first month: tank readings, comments, adjustments. Floors far beyond one Vaayu move to Angaan (₹25,999) or Meenar (₹38,500), with HVAC specs on enquiry.
Tip: one sheet per store, reviewed against real readings after month one.
The SOSA principle
A good fragrance spec is strict about the brand and humble about the building: same oil and rules everywhere, settings that respect each store's air.
Fixed: SOSA Vaayu (Rs 12,499 / Rs 12,999) one per floor, one signature refill (from Rs 1,049), key-lock on. Flexible: placement rules, intensity band, schedule. Per store: volume, AC, floors, closed rooms on reeds, named owner. Large central-AC floors: Angaan or Meenar, specs on enquiry.
Using the spec store by store
Here is the specification template at a glance.
The SOSA scent edit
Franchise fragrance specification: the template
| Scent | Why it suits the mood |
|---|---|
| Fixed · every store | SOSA Vaayu one per floor, one signature refill product and size, key-lock on, safety rules. |
| Variable within limits · placement | Near the AC return or walkway, high, safe socket, away from entrance, counter, stock, water and flames. |
| Variable within limits · intensity and schedule | An intensity band from the flagship test; schedule tied to trading hours with the app timers and days. |
| Per-store sheet · reviewed after month one | Area, ceiling, volume, AC, floors, closed rooms on reeds, owner preferences, position, named refill owner. |
To get the inputs for the band and the refill plan, see testing SOSA Vaayu in one flagship store first, and for designers drafting the spec, technical information to request from SOSA before including Vaayu in a design proposal. See the SOSA Vaayu or contact SOSA for HVAC specifications.
Get Scent Machine Specifications
Send SOSA your floor plan, area, AC layout and opening date on WhatsApp - we will tell you honestly whether you need a Vaayu, reed diffusers or both.
The manual tells every store what the brand smells like. The store sheet tells head office what each building needs to get there.
— Sonal Sahani, SOSA
★ What SOSA customers say
From a salon, a home and an office - and from smaller rooms scented with Safar and reeds
The three Vaayu reviews are from a salon owner in Mumbai, a homeowner in Hyderabad and an office manager in Delhi, as published on the Vaayu product page. The Safar and reed diffuser reviews show what customers notice in a single room or cabin.
★★★★★
"Zero dampness, which was my worry in monsoon. The mist is completely dry and the scent carries across the whole salon."
Salon owner Mumbai
on SOSA Vaayu · From the SOSA product page
★★★★★
"Our old water diffuser couldn't fill the living-dining. This one does the whole floor and you can't hear it running."
Homeowner Hyderabad
on SOSA Vaayu · From the SOSA product page
★★★★★
"Paired it with the SOSA waterless oils. The projection is genuinely lobby-strength - nothing like a plug-in."
Office manager Delhi
on SOSA Vaayu · From the SOSA product page
★★★★★
"No heating plate to clean, no white dust. Just drops of oil and press. Battery easily lasts my commute for days."
Meera J. Hyderabad
on SOSA Safar · From the SOSA product page
★★★★★
"Our living room used to smell like whatever we cooked. Now it smells like a quiet luxury hotel even after Sunday biryani."
Karan D. Gurugram
on SOSA Garden Bloom · From the SOSA product page
★★★★★
"Finally a lemon that doesn't smell like Phenyl. The eucalyptus base is the unfair advantage."
Aanya R. Gurugram
on SOSA Morning Freshness · From the SOSA product page
Real reviews from SOSA customers, quoted as written (only punctuation tidied), taken from our product pages and Judge.me verified reviews. Each is one person's experience; how a scent performs depends on your space, skin and climate.
The SOSA scenting ladder
Size the machine to the space you actually want scented. One Vaayu scents the floor it sits on; rooms you keep closed - cabins, trial rooms, washrooms - are better served by a reed diffuser or a small machine of their own. A portion of every order supports girl-child education through Nanhi Kali.
The SOSA scenting ladder for a new business
Size the machine to the space - and to the doors you keep closed
| Product | Space | How it works | Price |
|---|---|---|---|
| Reed diffusers | A counter, cabin, trial room or washroom | Passive, no power, cannot be turned up or down | from ₹749 |
| SOSA Sukoon | One small room, about 300 sq ft | Water-based ultrasonic mist, timer | ₹1,899 |
| SOSA Safar | A desk or one small cabin | Same waterless mechanism at personal scale (sold as a car and travel diffuser) | ₹3,999 |
| SOSA Vaayu | One whole floor, up to about 2,000-3,000 sq ft | Waterless cold-air, app timers, key-lock, freestanding or wall / HVAC mount | ₹12,499 / ₹12,999 |
| SOSA Angaan | About 8,000-10,000 sq ft through central AC | HVAC nebulising diffuser | ₹25,999 |
| SOSA Meenar | About 12,000-18,000 sq ft (hotels, large showrooms, corporate) | HVAC scenting for large floors | ₹38,500 |
| Waterless refills | For Vaayu and Safar | Single scents 100g ₹1,049 / 300g ₹1,849; hotel-inspired blends ₹1,099 / ₹1,899 | from ₹1,049 |
SS
ISIPCA
Versailles
Versailles
A note from Sonal
Many of the business owners who message us are weeks away from opening. The interiors are nearly done, the signage is ordered, the AC is going in - and fragrance is the one thing nobody planned. I would much rather we plan it together now, while the electrician can still put a socket in the right place.
Many of you also plan around Vastu - a north- or east-facing entrance, the northeast kept for the pooja. I respect that, and we will work around it. But I will be honest with you: a fragrance does not bring prosperity, and no machine placement can promise footfall. What a scent can do is make your space feel cared for from the first step inside. When the Vastu-preferred corner and the practical corner disagree, I would choose the spot where the air moves, the plug is safe and nobody can knock the machine over.
Send us your floor plan before you buy. If one SOSA Vaayu is right, we will say so; if two reed diffusers would do, we will tell you that too.
Frequently asked questions
What should never change between franchise stores?
The machine model, the signature oil, the refill product and size, the key-lock and the safety rules. These are what make the scent recognisable and keep it consistent; everything else can flex within limits.
How do I handle stores with very different airflow?
Give placement rules rather than a fixed spot: near the AC return or main walkway, high, near a safe socket, away from the entrance, stock, water and flames. Then set an intensity band so each store can reach the same perceived strength.
What goes on each store's fragrance sheet?
Floor area, ceiling height and volume, AC type, number of floors, closed rooms that need reeds, source smells to fix first, owner preferences such as Vastu, the chosen position, the intensity used and a named person responsible for refills.
What if a franchise store is much larger than the others?
Check its volume against Vaayu's 1000m3 rating and count one machine per floor. Large central-AC floors may suit SOSA Angaan (Rs 25,999, about 8,000-10,000 sq ft) or SOSA Meenar (Rs 38,500, about 12,000-18,000 sq ft); ask SOSA for HVAC specifications.
When should the fragrance specification be reviewed?
After the first month in each store. Compare tank readings, staff and customer comments and any intensity changes against the spec, then update the band, placement notes or refill plan where the readings say so.
Get Scent Machine Specifications
SOSA — plan the scent with the fit-out, not after the opening
A specification that keeps the brand fixed and lets each building breathe - SOSA Vaayu from Rs 12,499, refills from Rs 1,049, Angaan and Meenar specs on enquiry. Send your template on WhatsApp (+91 96192 18531). A portion of every order supports girl-child education through Nanhi Kali.
Send SOSA your floor plan → See SOSA Vaayu
Continue the read
Planning a launch with SOSA
- SOSA Vaayu - waterless cold-air scent machine (from ₹12,499)
- Waterless nebuliser refills for Vaayu (from ₹1,049)
- Reed diffusers for counters, cabins and washrooms (from ₹749)
- SOSA Angaan HVAC diffuser for larger floors (₹25,999)
- Contact SOSA for a commercial quotation
- Brand: Founder story — why SOSA exists
Editorial standards & sources
About this guide: Written by Sonal Sahani, ISIPCA Versailles-trained founder and perfumer at SOSA Home & Body. Product recommendations reflect the SOSA range; the planning advice applies to any brand.Vastu note: Vastu Shastra is a traditional Indian system of design and orientation. SOSA respects it as a cultural and personal preference. The placement advice here is practical - airflow, power access, safety and guest comfort - and SOSA makes no claim that any fragrance or machine placement brings prosperity, luck, footfall or business success.
Comfort note: Fragrance is a preference, not a treatment. Keep intensity low where children, older guests or fragrance-sensitive visitors are present, ventilate well, and keep machines and oils away from open flames, diyas and incense.
Facts verified on the SOSA store, October 2026: SOSA Vaayu is a waterless cold-air scent machine covering up to 1000m³ (about 2,000-3,000 sq ft, one whole floor), with a 400ml refillable tank and four 100ml waterless oils in the box; ₹12,499 with the SOSA Originals set or ₹12,999 with a hotel-inspired set. Bluetooth app and onboard buttons, 1h/4h/8h/24h timers, choice of days, adjustable intensity, key-lock, auto-stop, under 38 dB, DC 12V/5W, 165 x 80.5 x 215 mm, freestanding or wall / HVAC mount, CE / RoHS / SGS. Use only SOSA waterless nebuliser oils (100g ₹1,049, 300g ₹1,849; hotel-inspired blends ₹1,099 / ₹1,899) - not Hotel Collection ultrasonic fragrance, reed oil or thick essential oils. The oils in the box last about a year on typical home scheduling; all-day commercial use at higher intensity uses oil faster. Larger floors: SOSA Angaan (₹25,999, about 8,000-10,000 sq ft) and SOSA Meenar (₹38,500, about 12,000-18,000 sq ft). Hotel names describe fragrance styles only; SOSA is independent and not affiliated with any hotel brand. Delivery timelines, volume pricing, custom signature oils, service terms and HVAC specifications are confirmed by SOSA on enquiry (WhatsApp +91 96192 18531, sosahomeandbody@gmail.com). Prices are subject to change - see the live product pages.